Ever since Peak Performance began in 1986, we have made it our business to combine sport and fashion in a unique fusion. General Stores is the name of our own store. These shops convey the ultimate Peak Performance feeling. Having our own stores allows us to present Peak exactly how we want to and gives us a valuable opportunity to interact with our customers face-to-face. It also lets us present new products and materials out in the real world.

Where mountains touch the sky and water reaches land is were we live, create and dream. Peak Performance established in Åre, Sweden. Be adventurous!

Velkommen til butikken som alt av tøy du trenger til en aktiv hverdag. Laget for å vare, og se bra ut.